Art directors, ZPZ Partners, assembled a team of 32 international designers, each bringing their own perspectives and vision to the PLAY+ project.

The pedagogical research at Reggio Emilia, working in collaboration with a world class design team – and supported by innovation in materials (the Ecosoftx® fabric of the line is a proprietary formula unique to PLAY+products) – makes PLAY+SOFT an entirely new approach to design for children.

 

 

Soft things – ZPZ Partners

Architect Michele Zini led the Children, Spaces, Relations research project on environments for children with architect Giulio Ceppi (Reggio Children, Domus Academy, 1998)

ZPZ Partners is the architectural firm founded in 1998 by Mattia Parmiggiani , Michele Zini and Claudia Zoboli, in Modena. Activities include architecture, interior design and research, focusing on designs for innovative facilities and structures, both in terms of concept and formal qualities, from meta-project design to project management.

Main areas of work in Italy and internationally, range from architecture (schools, hospitals, retail and private homes), to interior design, furniture systems (PLAY+), corporate branding (Gruppo Atlas-Concorde, Motorola, Unilever, Vodafone), exhibition design (Wonder of Learning). The practice also carries out research with Domus Academy, Politecnico di Milano and Reggio Children. ZPZ Partners collaborated with Tullio Zini architect and PLAY+ to make the Loris Malaguzzi International Centre and CILM school for Reggio Children in Italy.

Recent research and project work also including the INDIRE guidelines on design of new schools in Italy (2015), Fare Scuola refurbishment project (nationwide in Italy) with Reggio Children and Enel Cuore (2016-17), Children’s Park for world fair EXPO 2015 in Milan with pedagogical consultancy by Reggio Children, and projects in Europe, USA, Japan, MENA region and worldwide.

Design team

Alessandro Biamonti

Alessandro Biamonti

Andrea Branzi

Andrea Branzi

Antonio Marconi

Antonio Marconi

Carla Rinaldi

Carla Rinaldi

Claudia Zoboli

Claudia Zoboli

Denis Santachiara

Denis Santachiara

Donegani Lauda

Donegani Lauda

Fabio Bortolani

Fabio Bortolani

Gabriele Contin

Gabriele Contin

Giovanni Piazza

Giovanni Piazza

Giulio Ceppi

Giulio Ceppi

Giuseppe Amore

Giuseppe Amore

Harri Koskinen

Harri Koskinen

Lara Zoccatelli

Lara Zoccatelli

Leslie Morrow

Leslie Morrow

MAP Designstudio

MAP Designstudio

Marco Zito

Marco Zito

Mattia Parmiggiani

Mattia Parmiggiani

Maurizio Fontanili

Maurizio Fontanili

Michele Zini

Michele Zini

Nucleo Design

Nucleo Design

Paulo Grasselli

Paulo Grasselli

Rolando Baldini

Rolando Baldini

Sebastiano Longaretti

Sebastiano Longaretti

Silvia Ghirelli

Silvia Ghirelli

Tullio Zini

Tullio Zini

Vea Vecchi

Vea Vecchi

Adrian Peach

Adrian Peach

Jam Design

Jam Design

James Irvine

James Irvine

Sebastian Bergne

Sebastian Bergne

Terri Pecora

Terri Pecora

Leslie Morrow

Leslie Morrow

Ilanit Kabessa

Ilanit Kabessa

Lina Obregon

Lina Obregon

Mary Featherstone

Mary Featherstone

Sophie Larger

Sophie Larger